The HUBZone Program generally has received less attention from SBA than its counterparts in the 8(a) Business Development, WOSB, and SDVOSB Programs. However, over the past couple years, SBA has given it a little more attention than it has received in the past, with proposed changes in 2024 later becoming finalized that same year to make some aspects of the program a little stricter. This might reflect a new approach to the HUBZone Program. SBA has recently proclaimed that it has approved several petitions for new Governor-Designated Covered Areas, expanding the HUBZone map in 252 areas. Here, we explore what this actually means and how much of an impact this might have.